Persuasive & Influential Communication

Program Overview

In the majority of interactions we have, whether it be personal or professional, we are almost always trying to convince others to part with resources, time, attention, or something else. Beyond sales and marketing, every part of the business should show how to advocate for their ideas (persuasion) and do it in an effective way (influence). A multitude of persuasive techniques exists that can help you motivate people to make certain decisions, and in this workshop, we will cover the elements of influence, how to structure persuasive communication, and potentially how to communicate changes as well.

Learning Outcomes

By the end of this program, you will be able to…

Identify the 6 elements of influence and where they appear at work.

Apply the concepts of ethos, logos, and pathos to your everyday communication.

Convert a text to persuasive text

Distinguish between persuasive and non-persuasive language

Benefits

Communicate your ideas more effective

Advocate for yourself and your team

Become a more convincing leader

Be a more persuasive and influential storyteller

Working with us is easy.

Step 1

Start With Discovery

We kick off with a free deep-dive discovery session to identify your specific context, scope, and challenges, whether it’s supporting new leaders, driving better communication, managing burnout, or enhancing employee skills. Our goal is to understand where your team stands and where you to go.

Step 2

Tailor Your Solution

Based on our insights from discovery, we work with you to choose the perfect combination of services, whether that’s leadership development programs, culture assessments, coaching, workshops, online courses, or a bespoke solution for lasting impact.

Step 3

Experience the Transformation

We will implement our programs in ways that ensure the changes last. Our approach integrates continuous learning, contextual appreciation, and a deep understanding of your organization’s goals to drive meaningful transformation.

Select clients who have trusted us with their teams…

What They Say About Us

Testimonials "After watch Hamza Khan present at CACUSS I knew that his wisdom and expertise would be a great fit for a training retreat CLC was coordinating for 32 professional residence life staff. With only a few weeks turnaround time Hamza was able to create and facilitate a half day workshop that not only educated but also engaged the entire team to the degree that they are still talking about his workshop to this day. From providing tips and tricks on how to be more productive in our professional and personal lives to providing data and insight on how students are learning, Hamza was a fantastic, informative, engaging facilitator providing my team with the energy, insight and inspiration to begin another academic year. Without a doubt Hamza’s workshop was one of the highlights of our training!"

"Had the opportunity to experience a presentation from SkillsCamp and Bailey Parnell herself. Though done remotely, her energy came through and distance didn't detract from the validity of her points. Lots of good takeaways and insights to help myself and my company improve. Specifically, Bailey had very relatable examples and a jocular delivery. Virtual communication skills isn't a dry topic, but she brought it to life in an exceptional way. She recognized the challenge of keeping everyone engaged and had interactive elements to do so. Looking forward to future sessions with SkillsCamp."

"The leadership webinar was a very resourceful session. I certainly benefited from this session. As a leader and people manager myself, I can use [the learnings] as tools and guides for the development of my direct reports as well as my personal development. We should have this kind of programs on leadership more often."

"I attended the Networking workshop because I wanted to enhance my networking skills in order to make stronger professional connections. The workshop instructor presented the material in an accessible way with concrete strategies about how to network more effectively. After attending the workshop, I used some of the networking strategies and was able to make stronger connections with people in my field. I wish I had learned about this workshop earlier in my career because I could have avoided a lot of trial and error which would have saved time and prevented lost connections. I would highly recommend the Networking workshop to anyone who wants to improve their soft skills."

Explore Other Skills Programs

Choose a Skill

Let’s talk about your team’s needs.

Whether you’re dealing with leadership challenges, team dynamics, or employee well-being, we’re here to help. Let’s chat and figure out the best path forward for your organization.

Blog

FAQ