Bailey Parnell, from SkillsCamp, facilitated a personal branding workshop for over 30 university students at the Starting Point 2017 conference at Saint Mary’s University in Halifax, Nova Scotia. Bailey’s laid back yet confident facilitation style pulled the students in to her message on the importance of presenting a consistent and professional brand on social media and beyond. Her use of personal anecdotes, theory, real-world statistics, and immediately implementable tips resonated with students looking to create their own professional brands. Don’t hesitate to book Bailey and SkillsCamp for anything related to social media or personal branding.